Joe Bourdow shared many pearls of franchising and business wisdom at the Virginia Franchise Forum’s quarterly networking event last night at the Westwood Club in Richmond, Virginia.

Here are just a few of the insightful observations Joe shared with the captivated audience (with plenty of colorful anecdotes and examples to illustrate each point):

* Franchising is about PEOPLE first, business second.
* Most franchisors will spend years 6-15 fixing the mistakes they made during years 1-5.
* The great franchisors honor their history and cherish their company culture.

The VFF has been organizing networking and educational events for the central Virginia franchise community since 2008, and its next event in September will feature a panel of local franchisees sharing their experiences in the trenches–the good, the bad, and the ugly. Stay tuned for more details.